About online tools to support charities in their quests.

Sunday, February 15, 2009

Slides of a Recent Conference on Online Fundraising

It was an event in the UK, but I found some remarkable slideshows to be shared.

You can also read about the Institute of Fundraising's north regional meeting on Twitter, follow people, follow discussions...

Five Trends in Charity online fundraising: (Ed Walker, @ed_walker86)

  1. stories, not annual reports
  2. engage and explain, then fundraise
  3. from walled garden to public park, beyond your own website
  4. integrate the online work to fit your overall message
  5. use partners to reach new audiences



An excellent introduction to Social Media for Charities:




Justgiving's Charity Champion, Jonathan Waddingham, "Making the most of the Internet, Email and Social Media"
The Double Whammy: Watch the video and the slide show simultaneously click at your own pace.